A Gentle Reminder
to Slow Down.

Comfort. Calm. Connection.

humble down

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SEE YA WINTER

Handmade with love in New York

Designed and made in our studio in New York, our range gives little ones the confidence to explore the world whilst inspiring them through fun and colourful designs, with some style along the way.
We’re committed to using the highest quality fabrics and prints and ensure they are either GOTS certified organic or OEKO-TEX standard 100, so they are perfect for young skin.

Why humble down

We’re a team of 95% women and 80% moms, including our founder, Lisa.

Soft as a Cloud

The next best thing to snuggling skin-to-skin

flower

Earth friendly

GOTS certified, organic cotton. None of the bad stuff.

Made for Real Life

Wash-tested fabrics that never shrink, pill, or fade.

our story

Why organic matters

A baby’s skin isn’t just sensitive-it actually absorbs more of everything it touches. It’s why we searched for a GOTS-certified organic cotton in its purest form. Conventional cotton is produced with a lot of chemicals, but ours is free of all the yuck.

Fast Shipping

We ship all orders within 2-5 business days

Free shipping

For all orders over $100.00

Happy to help you

Any question? We are happy to help you by E-Mail

Fast Shipping

We ship all orders within 2-5 business days

30 days for returning

We offer free returns within 30 days of purchase

Over 100 brands

We partner with over 100+ designers